goHappy + ADP Integration: Message every frontline employee, straight from Workforce Now

Your ADP data already knows who works where and how to reach them. goHappy turns that data into texts every team member reads — in minutes, not months. No app. No login. No one left out.



HOW IT WORKS
WHY goHappy

ADP runs your back office. But your frontline is still in the dark.

ADP Workforce Now is brilliant at payroll, benefits, and compliance. It's built for desk-based teams who log in every day.

But when you need to reach a line cook, a CNA, a stocker, or a housekeeper with a real-time message? You're stuck choosing between an app most employees never download, emails sent to addresses they don't have, or texts they have to opt in to first — and most don't.

Meanwhile, every detail you need to reach them — phone numbers, work locations, hire dates, departments — is already sitting in ADP. It just isn't doing anything.

 

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HOW IT WORKS

One sync. Every hourly employee. Zero opt-in required.

01
Connect ADP to goHappy
API or flat-file sync, your choice. Minimal IT lift — no ADP configuration changes or AMS hours required.
 
02
Your audience builds itself
New hires, transfers, promotions, terminations — every change in ADP flows into goHappy automatically. Your roster is always current.
 
03
Send a text. Reach 100% of your frontline.
No app. No download. No portal log-in. Just a message, translated into 115+ languages before it sends.
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WHAT YOU CAN DO ONCE YOU'RE SYNCED WITH ADP

Turn ADP data into action — automatically.

Once goHappy plugs into ADP, every milestone becomes a moment you can own:

  • Welcome every new hire the day they start (Frontline Messaging)
  • Celebrate birthdays and work anniversaries by name
  • Send shift reminders, policy updates, and safety alerts
  • Run anonymous new-hire and exit surveys by text (Frontline Feedback)
  • Drive benefits enrollment — goHappy customers see up to a 30% lift
  • Power Frontline Rewards & Recognition and Frontline Referrals
  • See real-time turnover and engagement data, benchmarked against your industry (Frontline Analytics)

 

And because goHappy is vendor-agnostic, you can trigger texts from data that lives outside ADP too — scheduling, LMS, certifications, earned wage access, benefits. Your HRIS gets supercharged, not boxed in.



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ADP INTEGRATION

Live in days. Not months.

ADP module rollouts can drag on for a quarter or more, with IT, HR, and ADP services all in the room. goHappy is the opposite.

 

  • Sync ADP via API or flat file
  • No paid implementation fees
  • No new ADP licensing required
  • Leaders can send their first text the same week
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What happens when every frontline employee gets the message.

goHappy customers see 14% lower turnover and watch 98% of their texts get opened within 3 minutes. Shift show-rate climbs by as much as 35%. And Roskam Foods used goHappy to lift engagement survey participation by 29% and cut turnover in half, saving $2.1M in two years.

ADP + goHappy. Your questions, answered.

How does the ADP integration work?

 If you're using one of the three ADP products available on the ADP Marketplace, setup is simple: connect to goHappy directly through the Marketplace via API. If you're on a different ADP product, goHappy connects via an automated SFTP file feed. Either way, your employee data flows into goHappy automatically and refreshes daily. 

Which ADP products does goHappy work with?

Marketplace: Workforce Now, Workforce Now Next Gen, and Vantage HCM

SFTP: All other ADP products



What data syncs from ADP?

 By default, goHappy syncs employee name, phone number, hire date, job title, location, employment status, preferred language, and custom fields. That's everything you need to reach the right people, at the right time, with the right message. Need something beyond the defaults? goHappy can pull additional fields from the ADP API, just let your Customer Success contact know during setup. 

How long does setup take?

Most customers are live in under a month. Many in days.



Do we need ADP services or AMS hours?

No. goHappy connects without ADP configuration changes.



Is the integration extra?

 The ADP integration is available through the ADP Marketplace. goHappy does not charge an integration or setup fee.  

Is goHappy on the ADP Marketplace?

What our customers have to say

“goHappy has taken the paper out of communications, allowing me to directly connect with staff and provide important information in critical moments. Having the ability to provide reminders, notices, important company information, has been invaluable in my daily functions. The feedback that I receive from staff is that, they appreciate seeing it on their phone than trying to find the notices posted around the facility. Definitely a time saver!”

Felicia Winge | Plant Human Resources Manager

“goHappy is AWESOME! It's so easy to use and setup. I love that we are able to communicate to our front line staff in the best way possible through text. Not only that but we can engage with them and celebrate anniversaries and birthdays. It also helps with our retention efforts as we have auto assigned new hire welcome messages as well as 30 and 90 days surveys.”

Zach Bodnarchuk | Sr. Manager of Talent Acquisition

“goHappy has been the BEST addition to our overall business. We are cutting edge on technology, and this was such a simple, yet extremely effective tool we have added. It is very easy to use, employees love it, and it takes a huge amount of responsibility and pressure of our store managers to need to communicate so many details to all their staff (some they don't see on a daily basis, and passing along a note simply isn't effective). We use goHappy especially for "triggered" messages for the new employee onboarding process, welcome, how to get set up on payroll, how to order uniforms, benefit eligibility, etc.”

Heather Raffelson | Director of Marketing

“The fact that I can get important information in the hands of every single employee with a few keystrokes has been life changing from an HR perspective. No matter what methods we tried in the past, someone always missed an important message. goHappy has been invaluable in bridging that gap.”

 
Brian Hennecy | VP, HR and Culture Development

See what it looks like to reach every frontline worker.

Book a 30-minute walkthrough and we'll show you how a single text gets through to the workers your apps and emails keep missing.

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